Creative Lawsuit against LG HTC Samsung Sony ZTE Lenovo Motorola Blackberry

[et_pb_section admin_label=”Section” fullwidth=”on” specialty=”off”][et_pb_fullwidth_post_title admin_label=”Fullwidth Post Title” title=”on” meta=”on” author=”on” date=”on” categories=”on” comments=”off” featured_image=”on” featured_placement=”background” parallax_effect=”off” parallax_method=”on” text_orientation=”center” text_color=”dark” text_background=”on” text_bg_color=”rgba(255,255,255,0.9)” module_bg_color=”rgba(255,255,255,0)” title_all_caps=”off” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] [/et_pb_fullwidth_post_title][/et_pb_section][et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Creative is suing LG HTC Samsung Sony ZTE Lenovo Motorola and Blackberry. Why SumGuy and what is this Creative lawsuit about? I will circle back to that in just a bit, first and foremost lets respond to the unasked question majority of you are asking; Who the hell is creative? well little Timmy, the ill-fitting name belongs to a Singapore based outfit that designs and makes computer peripherals mostly in the audio realm e.g. headphones, microphones, audio players etc. Ring any bells? no? didn’t think so. They were popular back in the wild days of late 90s and have been stuck in their little bubble for a long time now. Now back to the question of why the lawsuit, and why against such a massive list of the who’s who of Android OEMs. Most likely because their coffers are beginning to run a little low for their tastes thanks to being utterly mediocre.  Creative has filed the lawsuit with the ITC ( US International Trade Commission ), claiming that all the OEMs are stealing their basic design and infringing on their patent that allows a mechanism to show hierarchical categories and songs.  Yes. Creative is saying they invented displaying things in a hierarchy based menu. Creative is asking ITC to ban all infringing devices in the US. That’s a LOT […]

Robert Downey Jr and HTC band together for HTC One M9 promo virals

Robert Downey Jr and HTC are in cahoots again and this time it’s all about the colors of technology and comedy. The Iron Man himself starred in 10 short creatives meant to promote the new One M9 and his charisma and ability to entertain ooze from each of the few-seconds-long videos.     In these briefs, color is the unifying medium in which Downey Jr and a few accomplices go through some incredible adventures filled with artistic references. In one short Downey Jr and Brian Schaeffer plug a grenade into a light socket while in another they fight on who is the dominant bunny. The perpetual tagline seems to be “HTC. One Life. Make it Count”. And it is accompanied by other phrases meant to highlight different HTC features. You can see them all below.   https://www.youtube.com/watch?v=Z1L9kLH_H-U&list=PLdExBpcKikOWNQuKPp7ARMn0xhrg6A9zx   Source: HTC